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13 April 2018

Samba TV samples Liberty Global investment

Liberty Global has invested $7.5m to close the TV data provider's $37.5m series B round, which includes MDC Partners, Interpublic, A+E and Time Warner.

Author: Callum Cyrus, Reporter

Cable TV and broadband provider Liberty Global supplied US-based television analytics platform operator Samba TV with $7.5m in funding on Wednesday to close its series B round at $37.5m.