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11 January 2018

Viacom identifies WhoSay for acquisition

Viacom has acquired online marketing agency WhoSay, allowing investors including Comcast, Tencent and Amazon to exit.

Author: Thierry Heles, Reporter

WhoSay, a US-based marketing platform backed by corporates Comcast, Tencent, Amazon and CAA, was acquired by media group Viacom for an undisclosed sum on Monday.