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30 August 2017

DoubleVerify identifies majority owner

Providence Equity Partners has made a majority investment in DoubleVerify, which last raised $33m in 2011 and whose shareholders included Comcast affiliate Genacast.

Author: Thierry Heles, Reporter

DoubleVerify, a US-based digital media measurement software provider backed by mass media company Comcast’s investment affiliate Genacast, has received a majority investment from Providence Equity Partners.